From MEG 2025: Fresh Ideas to Fuel Your Marketing Game

At the 2025 Marketing Executives Group (MEG) Conference in Chicago, bold ideas and practical strategies took center stage. From Liquid Death’s entertainment-first branding to influencer authenticity, AI as a strategic partner, and data-driven digital growth—this year’s event was packed with must-know marketing insights for restaurant leaders. Explore how top brands are simplifying operations, elevating purpose, and driving engagement with fresh, actionable tactics to stay ahead in a rapidly evolving industry.
3 Ways to Find New Fundraising Partners This Summer

Looking to boost your restaurant’s community impact (and sales) this summer? From tapping into your in-store guests to leveraging your team’s local connections, this guide shares three proven ways to attract new fundraising partners—without leaving your restaurant. Learn how to maximize summer camps, sports events, and non-profit outreach to lock in fundraisers now and set yourself up for fall success. Ready to grow with Force4Good?
RLC 2025: Leading Through Uncertainty with Purpose and People at the Core

At RLC 2025, restaurant leaders gathered in Phoenix to tackle one big question: how do you lead through uncertainty? From keynotes with CEOs of Portillo’s and Dutch Bros to insights from Mark Wahlberg and Technomic’s industry forecast, the message was clear—people, culture, and adaptability are the real competitive edge. This recap highlights the top takeaways, from AI-powered loyalty strategies to Chili’s comeback playbook. Whether you’re a franchisee or a brand executive, these lessons offer practical ideas to drive growth, retention, and resilience in today’s evolving restaurant landscape.
Guest Blog: A Comprehensive Recap of QSRNext – Insights from Industry Experts, by Megan Oppelt

Marketing Consultant Megan Oppelt virtually attended QSR Next this fall – hear the latest news from the restaurant industry and catch the biggest learnings from her notes!
Celebrating Our Fall Contest Winner: Mountainside High School Parent & Community Team!

Force4Good held a contest this Fall to give our fundraiser organizers the chance to win an extra $100 donation to the winner’s non-profit organization. And the winner is…
Guest blog: Fast Casual Executive Summit (FCES) Conference 2024 Recap: Key Insights and Innovations Shaping the Industry

The 2024 Fast Casual Executive Summit showcased the fast-casual dining industry’s future through innovation, tech integration, and customer-centric strategies. Highlights included the Perfect Pitch session, with Saigon Hustle’s win, tech innovations enhancing guest experiences, and panels emphasizing employee engagement and strategic expansion. Insights underscored the importance of balancing technology, brand loyalty, and human connection.
Fall Fundraising Success Starts Here: Key Tips to Prepare Your Restaurant for the Busy Season

Prepare your restaurant for a successful fall fundraising season with these essential tips. Learn how to strategize your availability, create effective marketing materials, engage potential partners, train your staff, and address common challenges. By optimizing your approach, you can boost sales and strengthen community connections. Discover how Force4Good makes fundraising easier and more efficient, helping your restaurant become the top choice for local fundraisers. Don’t miss out on the opportunity to make this fall your most profitable season yet!
Force4Good and Local Kitchens: Streamlining fundraising operations and strengthening community ties

Local Kitchens faced administrative challenges in their prior fundraising endeavors. Their partnership with Force4Good simplified their process, automating flyer creation, sales tallying, code generation, and reminders. This led to a 62.6% increase in average order value during fundraisers, and positive community feedback. Local Kitchens also exceeded their Q1 2024 fundraiser sales goal. The collaboration strengthened community ties and boosted business growth.
Guest blog: MEG Conference 2024 Recap: Marketing Insights, Innovations, and Best Practices

The 2024 MEG Conference in Chicago brought together top restaurant marketing minds to share insights and innovative strategies. Highlights included Greg Hoffman’s talk on creative leadership, panels on integrating marketing and technology, leveraging social media, AI applications, and successful loyalty programs. Discussions emphasized employee engagement, personalized customer experiences, and data-driven decision-making to enhance marketing efforts and drive growth.
Highlights from the 2024 Engage for Good Conference in Minneapolis

Steven Cook, Cofounder of Force4Good, recaps the Engage for Good Conference 2024 held in Minneapolis, emphasizing corporate partnerships’ role in social impact. The event featured over 600 attendees, including 200 newcomers, and showcased insights from panel discussions, award winners, and keynote speakers. Highlights include Google.org and charity: water’s transformative projects, tactics for effective partnerships, and innovative fundraising strategies. Keynotes by Loretta J. Ross and Gary Mendell offered profound perspectives on corporate social responsibility and substance use disorder support, while panels on DEI, women leadership, and engaging Gen Z underscored the importance of inclusivity and authentic engagement.